A drip irrigation line at a vineyard in Sonoma County. Winegrowers are looking to reduce their water use in the face of ongoing drought.

Photo: Jessica Christian/The Chronicle

If the California wine industry wants to survive, it must use less water

On Tuesday I moderated a panel at Napa Thrives, a wine-industry conference focused on climate change. The subject of my panel was one that’s been on many Californians’ minds lately: water.

Notwithstanding the 2 inches of rain the North Bay got last weekend, we are still in a severe drought. A lack of water affects all of our lives here; California just ordered cities including San Francisco to stop pumping water from rivers and creeks. But it presents existential questions for California agriculture, including wine, as climate change intensifies our state’s drought cycle. If wine is to have a future here, it has to figure out how to reduce its water consumption.

None of this is news. But the conversation during Tuesday’s panel — especially some context provided by panelist Peter Gleick, a leading climate scientist who studies water at Oakland’s Pacific Institute — helped me see the situation in a new light.

The most shocking figure, to me, that Gleick shared was that 80% of California’s water goes to agriculture. Maybe that shouldn’t be surprising given how much of the country’s food and drink we produce here. But it underscores the fact that water issues have to be handled on an industry-wide basis, not simply by asking laypeople to stop watering their lawns. 

Vineyards gulp a lot of water, but the wine production process uses considerable amounts at other stages too, largely to clean the production facility. Compared with other forms of beverage production, winemaking does not look very water-efficient: Coca-Cola used 1.84 liters of water for every liter of Coke produced in 2020, while wineries use about 7 to 16 liters of water per liter of wine, according to the journal Water Science & Technology.

Gleick reminded us that we have three options when it comes to climate change: mitigation (trying to lessen the effects of climate change), adaptation (changing our behavior to accommodate the changing climate) and suffering (exactly what it sounds like). When it comes to wine, the “suffering” scenario might entail producing lower-quality wine or making less of it — which, for a $40 billion statewide industry, matters.

We’re already seeing some of these effects. Last year’s crop was severely diminished, volume-wise, by the drought, which essentially weakens grapevines and causes them to yield fewer grapes. Gleick described the situation as “peak water”: We’re reaching the limit of what we can do with the amount of water we currently have.

The narrative about these types of climate-change effects tends to focus on our collective helplessness — and indeed, no winemaker could have caused the sky to rain more last year. But that sentiment obscures the opportunity that human beings have to mitigate the situation.

“We can grow more grapes with less water,” Gleick said. 

The question is: How? For one thing, grape farmers should be investing in widely available technologies that allow them to precisely monitor their soil moisture on a micro-level, so that they can irrigate only in the spots that absolutely need water, rather than watering an entire vineyard indiscriminately. 

Recycled wastewater, Gleick suggested, will also be key to the solution. Many larger estate wineries in the Bay Area already have wastewater treatment plants onsite, and others have built pipelines to municipal facilities that provide recycled water. Another panelist, Nathalie Jure, the director of viticulture at Opus One, spoke about her company’s use of recycled wastewater. To the extent that there’s a negative perception associated with the idea of this reused runoff, it may be important that high-profile, reputable wineries like Opus One speak publicly about their embrace of it.

Additional technologies are becoming available that can help. We heard on the panel from Alex Farren, who runs a company called BlueMorph that uses UV light to sanitize winery tanks, replacing the standard process of cleaning with caustic chemicals and lots of water. Most wine drinkers probably aren’t attuned to the details of winery sanitation, but eliminating excessive water use at every stage of the production process counts.

The good news: Wine is doing better than many other forms of agriculture. Of all the water used by California agriculture, wine accounts for only about 3%, Gleick said. But there’s still a long way to go.
 
The Napa Thrives conference will continue with five more events throughout June, and Thursday’s program, focused on energy efficiency, is moderated by former Chronicle newsletter editor Taylor Kate Brown.

I hope events like these can continue to catalyze meaningful action in the wine industry and in all of our lives. In the meantime, please, everyone, stop watering your lawns!

Making the commitment to third party certification takes time and effort, but it is worth it to demonstrate our commitment to the community and to protect our watershed, our land and the air we breathe.​

Book your exquisite food & wine experience at @bcellars this August and support the wonderful work being done in climate smart winemaking! 

#winery #winetasting #wineandfood #chef #napa #napavalley #climatesmart #sustainability #winereels #cheers
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Book your visit to @sterlingvineyards this August and receive 50% off your tasting while supporting Napa Green! 🍷🚠

#cheers #climatesmartagriculture #winery #napa #napavalley #visitnapavalley #winetrip #winwin
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Join these rockstars of winemaking this week at @complinewineshop for Vino & Vinyl night featuring all Napa Green Certified Wineries! 

🗓️: Thursday, July 18th 
📍: Compline Wine Shop 
⏰: 7:00pm 

Get your tickets now at the link in our bio! 💃🍷

@tressabores, @ashesxdiamonds, @spottswoodewinery, @closduval, @larkmeadvineyards, @complinewineshop, @tisharoundtown
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Plan your tasting at @phiferpavittwine in August! 🍷

“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.” - Margaret Mead
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You’re invited.. 

Join us for a fun night featuring some awesome Napa Green wineries! Link in profile for tickets. 🎵🍷

📍: @complinewineshop 
🗓️: Thursday 6/18/24 7:00-9:00pm
🎟️: Linked in profile
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Plan your tasting at the beautiful new Garden Pavilion at Napa Green Champion winery @whitehalllane! 

Help support Napa Green while sipping on delicious Sauvignon Blanc and Merlot amongst the scenic views. Cheers to Climate Smart Wines! 🍷

#napavalley #winereels #sustainability #winetasting #winetrip #visitnapavalley #cheers #vineyardviews #winelovers
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Plan your trip to @cliffamily this August for our ‘Cheers to Climate Smart Wines’ campaign! 

Clif Family Winery & Farm will be creating a beautiful food and wine tasting menu for the month of August with a percentage going straight to support Napa Green! 

Plan your visit to the tasting room, food truck or gorgeous Enoteca Private Tasting Salon in August to enjoy great food & wine while helping to support this important initiative! 

#napavalley #sustainability #napa #cheers #winereels #winetasting #visitnapavalley #winebusiness #wineindustry #winetrip
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We’re thrilled to announce our ‘Cheers to Climate Smart Wines’ campaign starting in August! 

Several of our champion members will be curating special offerings to support Napa Green and highlight the brilliant work being done in Climate Action here in Napa Valley. 

Join us this August and visit @spottswoodewinery & @mkshepp!
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Economics of Organics on June 25th at @grgichhills. Register at the link in our bio. 

🎙️: @soilrainandhope 
🎞️: @mvino1
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Seeking third party auditors! Email sierra@napagreen.org for full details!
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Have you been to Napa Green Certified @boeschenvineyards yet?
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Team Green outing today at the stunning @boeschenvineyards as we celebrate big things that we can’t wait to share with you! 🌿
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One of the main resistances to phasing out glyphosate is increased labor and equipment costs. However, the costs of herbicides and fertilizers have risen dramatically, so increased labor demands can be offset by reduced supply chain purchases. 

In addition, leaders like Grgich Hills Estate have shown that regenerative organic farming can be cost-effective. According to an analysis by Brotemarkle Davis & Co. LLP accounting firm, the average annual per acre cost of vineyard management in the Napa Valley is $14,800, with $3,800 in depreciation. At Grgich, they spend $11,000 per acre, with only $1,300 in depreciation due to the longer life of their vineyards. 

Learn from regional leaders about the practical costs, benefits, and ROI of herbicide-free, organic, and regenerative vineyard management.

Confirmed Speakers:
• Ivo Jeramaz, Grgich Hills
• Phil Coturri, Enterprise Vineyard Management & Winery Sixteen 600
• Brad Kurtz, Gloria Ferrer
• Brenae Royal, St. Supery
• Rebekah Wineburg, Quintessa

Register at the link in our bio.
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“Storytelling is key… and sustainability is the most important topic in wine.”

Thank you @elinmccoy for an incredible and insightful conversation with @napagreen members about the stories most likely to capture journalists attention.
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