Companies Respond to Code Red For Humanity With #CALL4CLIMATENOW Campaign

MORE THAN 160 BUSINESSES CALL UPON THEIR CONSUMERS TO TAKE BOLD CLIMATE ACTION

MINNEAPOLIS, MN— September 15, 2021 – The Climate Collaborative today announced that more than 160 businesses from across the U.S. have joined together in the #Call4ClimateNOW campaign, the first of its kind, to rally the American public to urge our nation’s lawmakers to address the climate emergency.

During the months of September and October, companies will encourage their customers to join them by calling their lawmakers in Congress and asking them to support bold climate action at the scale of the crisis. This is the first time a group of businesses has come together, each partnering with their consumers, to call members of Congress about this issue. The #Call4ClimateNow campaign is spearheaded by The Climate Collaborative in partnership with CeresB LabSnowsports Industries America, the American Sustainable Business Council (ASBC), and 1% for the Planet.

“Companies are feeling the urgency of climate change, so they are speaking out in ways they never have before,” explained Nancy Hirshberg, Co-founder of The Climate Collaborative. “After a summer of climate fueled disasters including fire, drought, floods and hurricanes, CEOs feel compelled to act. This summer we also heard decisively from scientists that we have a small window of time in which to turn this crisis around, before it gets much worse and much more costly.”

In the past three months, nearly 1 in 3 Americans experienced living in a county hit by a weather disaster, according to the latest analysis of federal disaster declarations by the Washington Post. When the International Panel for Climate Change (IPCC) released its scientific report in August, the UN Secretary-General António Guterres called the report “a code red for humanity” noting “there is no time for delay or room for excuses.”

“It is time for Congress to act on the climate crisis with urgency and commitment,” said Sally Grimes, CEO, Clif Bar & Company. “We are calling on our Senators and Representatives to pass meaningful legislation to address the scale and impact of the climate emergency we are facing. The health of our communities, our businesses, and the next generation depends on it.”

The more than 160 companies that have joined the #Call4ClimateNOW campaign come from a wide variety of sectors, including food and beverage, tourism and hospitality, personal care products, outdoor industry, clean energy and more. Many have already seen the negative impact of climate change on their business firsthand.

“The lifeblood of the travel business is already at risk,” concluded Jared Meyers, CEO and Founder of Legacy Vacation Resorts. “I wonder how many more years people will want to come visit beaches blighted by red tide or visit mountains with no snow or hike forests filled with smoke from wildfires? We see the effects of climate change right now on our business and it will be catastrophic for us if it is not addressed.”

“If climate change continues at the current rate, it will be enormously challenging for the tea industry,” predicted Reem Hassani, Co-Founder of Numi Tea.  “It impacts every part of our business from the health and welfare of our farmer partners to the sourcing of our ingredients. One study shows that the amount of arable land available for tea cultivation will be drastically reduced by 2050 due to climatic changes in tea growing regions.”

“Entire industries like ours are at risk if we don’t act,” said Chris Steinkamp, Head of Advocacy for Snowsports Industries America. “Our $76 billion industry is dependent on consistent winter seasons which have already become shorter, and climate impacts are already disrupting business across our supply chains and retail networks.”

“Until now, only a handful of businesses have had a dialogue with their millions of consumers about climate change or mobilized them as partners in climate advocacy,” shared Kim Coupounas, Head of Impact for B Lab, a nonprofit organization that serves a global movement of people using business as a force for good around the world. “If there is ever a time for all of us to speak up, it is now. We no longer have the luxury of just worrying about climate – or paying it lip service in our marketing materials. We must act.”

About The Climate Collaborative

The Climate Collaborative is an independent not-for-profit organization that works to catalyze bold climate action among businesses in the $280 billion natural products industry and beyond, to put our nation and our world on a path to solving the climate crisis and creating a healthier, more just and equitable world. The #Call4ClimateNow campaign is a collaboration with partners Ceres, B Lab, 1% for the Planet, Snowsports Industries America and the American Sustainable Business Council.

About #Call4ClimateNOW

The following organizations and businesses have committed to reach out to their stakeholders to urge them to call their lawmakers in Washington, D.C. to ask them to support bold climate action at this critical moment in history.  See which companies have signed on here.

About Napa Green

Napa Green is a leading sustainable winegrowing program that offers the opportunity for comprehensive, Soil to Bottle third-party certification of vineyards and wineries. Sustainability rests on three pillars – Planet, People, and Prosperity, or caring for the health and resilience of nature, employees and community, and conscientious businesses. Napa Green members practice regenerative carbon farming, save energy and water, reduce waste, take climate action, and commit to being conscientious employers and good neighbors. Learn more at NapaGreen.org.

Making the commitment to third party certification takes time and effort, but it is worth it to demonstrate our commitment to the community and to protect our watershed, our land and the air we breathe.​

Hear from @marisataylorwines about the importance of  water efficiency & savings and what we can all do to conserve this precious resource.
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Join us for a not to be missed dinner experience at @opusonewinery while supporting philanthropic efforts on behalf of climate action. 

An intimate group of 20 guests will be in attendance on the rotunda overlooking the estate vineyards. Chef Sarah Heller will prepare a four-course, locally-sourced dinner paired with Champagne Barons de Rothschild, Opalie de Château Coutet, and three vintages of Opus One wines. 

You will have the chance to share transformative conversations and form deep connections with industry leaders and change makers. 

Please find full invitation details at the link in our profile.
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Happy Earth Day Napa Valley! It’s an incredible joy to work with you all and see the forward progress being made all over this gorgeous place we call home. Thank you for caring, thank you for stepping up and thank you for making a difference!! 🌎💚
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Thanks to everyone who came out to @earthdaynapa and visited us at the @napagreen wine booth! 

 Cheers to @amici_cellars @cakebreadcellars @domainecarneros @handwrittenwines @robertmondavi and @whiterockvineyards for donating the certified sustainable wines to raise money for the Environmental Education Coalition of Napa County and helping make it a great event!
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We’re pouring some stellar Napa Green wines tomorrow at @earthdaynapa to include: 

@cakebreadcellars, @domainecarneros, @whiterockvineyards, @handwrittenwines, @amici_cellars & @robertmondavi!

Come by the booth! 🍷🌎
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What you can do in the vineyard & what you can do at home! 🌼🦋

#happyearthday #earthmonth #sustainability #biodiversity #pollinators #herbicidefree #napa #napavalley #cheers
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Come on by to @cliffamily! 💚🍴
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Come get involved this Earth Month! 🌎🌱

🌷 Earth Day Napa - Saturday, April 20th 11am -4pm at Oxbow Commons

🌷All Things Bottle Sustainability Workshop - Friday, April 26th at @pineridgewine from 9am -12:30pm. Registration is $20

🌷 All Things Bottle Sustainability Dinner! Friday, April 26th at @neotempowines with Karen MacNeil & Chef Dave Cruz! 

Message us directly or head to the link in our bio for info!
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Exciting news from @amici_cellars! 

In celebration of Earth Month, from now through May 11, use code NAPAGREEN for 10% off your wine purchase. Even better? We’ll donate 20% of each sale to @napagreen and their sustainable initiatives. 

We are proud to be Napa Green-certified, joining their mission for environmental stewardship. Stay tuned this week to learn more about our certification and about how Napa Green is pioneering a greener future in our valley. 
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#amicicellars #NapaGreen #Sustainability #WineLovers #napawine #makeyourdollarscount #deliciouswine #cabernet #winecollector
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Economic benefits & ROI of workshops: In a time of changing consumer trends, we want you think of us as extended members of your team. We are here to help share information of ways to not only increase your sustainability but also share with you how these things bring with them ROI, decrease in cost, consumer approval & many other economic benefits. 

Join us at our All Things Bottle Sustainability Workshop to hear from our panel of experts. Registration is $20 and the link can be found in our profile. Cheers!
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📣 Don’t miss these events! 

April 26th - All Things Bottle Sustainability, Pine Ridge Vineyards, 9:00am.

May 23rd - The Future of Water Workshop, 9:00am. 

On April 26 we have 12+ speakers covering all aspects of climate smart glass and packaging. Digging in on the truly most sustainable recyclable/compostable/reusable options, with some product show and tell. 

On May 23 we have keynotes from two incredible speakers and internationally renowned experts: Peter Gleick, co-founder of the Pacific Institute and author of The Three Ages of Water, and Mimi Casteel, vineyard manager at Hope Well Wine and forest ecologist. 

Register now!
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Join us for a dinner that brilliantly combines luxury and sustainability with Vintner Kia Behnia, acclaimed Chef Dave Cruz and The Wine Bible Author, Karen MacNeil! 

This event will help Napa Green raise much needed funding to keep our non profit thriving. For more info head to the link in our bio or email social@napagreen.org!
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We invite you join us at a very special wine dinner with @karenmacneilco, Chef Dave Cruz and @neotempowines to raise funds for climate action in the wine industry. 

For further details please go to the link in our profile or email social@napagreen.org. 

We hope to see you there. Cheers!
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Happy Earth Month! While our members celebrate the Earth every day of the year, this month is a great time to showcase those sustainability practices and tell consumers what you do to be green! Be sure to tag @napagreen in your posts, join us @earthdaynapa, and reach out for more ways to get involved!
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