Napa Green is a leading sustainable winegrowing certification in the U.S., and one of only four programs nationwide offering the opportunity for comprehensive sustainability certification in both the Winery and Vineyard. We have 85 Napa Green Certified Wineries and over the past 5+ years we have helped these members save more than 14 million kilowatt hours (kWh) of electricity and over $4 million in energy costs. Here is how we have achieved this, and some of the insights we have gained along the way.
Most wine industry sustainability certifications recommend that wineries do an energy audit, but it is rarely realistic for a winery to do this themselves. The majority of wineries would need to hire a consultant, which is a significant investment. In 2016, realizing that this was roadblock, we designed an “Integrated Resource Audit” – a one-stop energy, water and waste audit led by a facility engineer with more than 30 years of experience in the beverage industry. Since that time, we have facilitated over 160 winery audits.
We baseline and track each winery’s resource use (kWh/case, gallons of water/gallon of wine, diversion percentage) and show them how they measure up relative to their Napa Green peers. “You can’t manage what you don’t measure.” We provide custom recommendations on how they can improve resource efficiency, and if there are any rebate or incentive opportunities, we also connect them with the organizations who can facilitate these savings.
Thinking Systematically
Over the years we have found that it isn’t difficult to get winery teams engaged in improving energy efficiency. That is because the costs are clear – electricity, natural gas, propane are all expensive and these bills add up. However, when it comes to energy it is also important to think about it from a systems perspective. It takes a significant amount of energy to transport, heat, and treat water. While water may be cheap, the price is much higher when you consider water’s embedded energy cost. Anything a business does to save energy and water and reduce waste is all climate action, reducing their carbon footprint.
Reducing Your Bottom Line
Often, when vintners are considering Napa Green Winery certification, they are worried about high costs, assuming they will need to purchase and install new technology. In fact, we are focused on helping them save money and reduce their bottom lines. Many of the biggest opportunities aren’t shiny or sexy – during the Resource Audit much of our focus is on awareness, training, monitoring, and maintenance. One foundational example, which may not be true the world over, is that here in California there are different electricity rates/tariffs based on the type and timing of operations. While these rates should be reviewed annually, this is not on the radar screen of most wineries. As we have helped wineries to review their rates, we have identified dozens of rate change opportunities where a simple paperwork signature saves thousands (for a few larger wineries even tens of thousands) annually by shifting to the optimum rate.
Additional examples:
Don’t “Solarize” Your Inefficiencies
Installing your own solar array is a serious investment – both in cost and footprint. Energy efficiency and renewable energy often get conflated. In many instances, wineries install a solar array without first maximizing their energy efficiency (a much more affordable investment than solar). It is critical to ensure your operation is as efficient as possible before considering a solar array – this reduces the capacity of array needed to offset energy use, the area that the array has to cover, the amount of machinery that has to be maintained, all of which maximizes the financial investment. As Matthew Crafton, winemaker for Chateau Montelena, has noted, “Solar is glamorous, but it’s pushing the green ‘easy’ button. Real savings come in the details.”
Impressively, nearly half of our certified wineries have their own solar arrays. As we began doing the Resource Audits we were surprised to find how many wineries weren’t monitoring their arrays to make sure they were operating as designed and quickly catch any maintenance issues. Most solar arrays these days are tied to an online monitoring portal. Our first recommendation is that someone login minimum monthly to track performance relative to design projections. The most common issue we have seen are inverter failures – this has happened at probably half of our member’s arrays. If these failures aren’t caught and repaired quickly a winery can lose some or all of their solar production for several months. Here in California businesses with solar only receive a once annual “True-Up” bill for any electricity they use from the grid. We have seen too many of our members receive a True-Up bill for $10-20-30,000 more than they expected because they didn’t catch an inverter failure. Again, awareness and monitoring are essential.
Green Teams & Reinvesting Savings
We require that our Napa Green Wineries have a “Green Team.” For small wineries this may just be two or three people – the winemaker, facility manager, and lead purchaser for instance. There have to be team leads committed to ongoing data tracking, acting on this feedback, and working with the rest of the staff to ensure ongoing implementation of the certification standards and continuing improvement. The operations where we have seen the most success in improving resource efficiency have:
As one example, you can read about what was achieved at St. Supéry Estate.
Finally, as you realize and track energy savings, we recommend that the money saved be dedicated to reinvestment in ongoing improvement. After all, “Sustainability is a journey, not a destination.”
You can learn more about Napa Green and see our members at NapaGreen.org.
About Napa Green: The Napa Green 501c3 is a global leader in sustainable winegrowing, setting the highest bar for sustainability and climate action in the wine industry. Napa Green facilitates whole system soil to bottle certification for wineries and vineyards, and provides the expertise, boots-on-the-ground support, and resources to continually improve. Learn more at https://napagreen.org/participating-members/.
Anna Brittain
Napa Green
+1 805-636-3329
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What is Napa Green? Watch to find out! ⬆️
🎥 @robot_productions
#climateaction #regenerativeviticulture #regenerativeag #climatesmart #sustainablewine
That’s a wrap on Cheers to Climate Smart Wines, but you can continue to visit our amazing participating wineries to taste their delicious climate smart wines!
@spottswoodewinery
@mummsparkling
@phiferpavittwine
@domainecarneros
@etudewines
@chimneyrockwinery
@mvinowines
@pineridgewine
@chandonusa
@rutherfordhillwinery
@cliffamily
@tressabores
@beringervyds
@vsattui
@frankfamilyvineyards
@seaveyvineyard
Want more climate smart wines? Visit our website for a complete list of certified members and follow along for more itineraries.
#visitnapavalley #napavalleywines #climatesmartwines #sustainablewines #sustainablewinemaking #winetasting #ecotourism #climatesmart #wineindustry #sustainablewine
🍷 Our last itinerary for Cheers to Climate Smart Wines and it’s a good one! Thank you @frankfamilyvineyards, @aubergedusoleil & @seaveyvineyard!
Follow this itinerary for a stunning day in Napa!
Book your tastings at @napagreen certified @chimneyrockwinery @etudewines and @domainecarneros and stay at the luxurious @carnerosresort for a day that will delight all of your senses!
#visitnapa #winetasting #winetastings #winelover #sustainablewine #wineandfood #winecountry #winecountryliving
If you missed last night’s amazing climate smart wine tasting @klwines you can join us tonight Thursday, July 24 for another great lineup of @napagreen certified wineries @dominusestatewinery @chimneyrockwinery @domainecarneros and @beringervyds
You won’t want to miss this! Ticket link in bio.
#winetasting #winetastings #climatesmartwine #sustainablewine #sustainablewinery
📍Phifer Pavitt Wines in Calistoga!
A gorgeous family winery & vineyard that goes above and beyond in climate smart practices and quality of wine! 🍷
Can’t make it to Napa? Experience climate smart wines @klwines in downtown San Fransisco.
Join us Wednesday, July 23, 2025 to taste wines from @napagreen certified members @spottswoodewinery @pineridgewine @etudewines and @frankfamilyvineyards
You won’t want to miss this! Ticket link in bio.
#winetasting #winetastings #climatesmartwine #sustainablewine #sustainablewinery
Come join us this week at @klwines!! Tickets can be found at the link in our bio. Cheers! 🍷
😍 This one is a gem! Book your tastings at Napa Green Certifed @mummsparkling & @spottswoodewinery and enjoy a stay at the incredible @solageauberge!
Sustainability & Luxury truly make a great pairing. Cheers to Climate Smart Wines! 🍷
🎙️: @mvino1
⚠️ Don’t sleep on this one! Get your $15 tickets to taste INCREDIBLE wines from @spottswoodewinery, @dominusestatewinery, @chimneyrockwinery and many more at @klwines in San Francisco on July 23rd & 24th!
You know where to go ➡️ link in bio or www.napagreen.org. See you there! 🍷
📣 Calling all wine lovers! We’re partnering with some amazing wineries, restaurants and resorts to celebrate Cheers to Climate Smart Wines Month and we’re giving away an incredible ‘Experience Napa Valley Day’ to one lucky winner! 🍷
The winner will receive:
✨A one-night stay at @solageauberge
✨Wine tastings at @seaveyvineyard and @rutherfordhillwinery
✨A gift certificate to @charlies_nv
How to Enter:
1️⃣ Make sure you’re following @napagreen & @visitnapavalley
2️⃣ Like this post
3️⃣ Tag your favorite wine lover in the comments.
🙌 Bonus Entry: Share this post to your stories and tag us!
Giveaway ends Friday, July 18th. Winner will be announced here and contacted via DM by Monday, July 21st.
Legal Terms:
Must be 21+ and a legal resident of the U.S. to enter. Giveaway is not sponsored, endorsed or administered by Instagram. No purchase necessary to enter. Winner will be selected at random and must respond within 48 hours to claim the prize. Travel and additional expenses NOT included.
Good Luck! 🥂
Sustainability is beautiful 🌼
Experience this wine tasting itenerary for yourself on your next trip Napa Valley! 🍷
#sustainabletravel #winetasting #winetrip #napavalley #napawine #climatesmart #winelovers #cheers
Fairy tale like settings? Delicious, ethically & sustainably produced wines? Yes please! 🌸
#visitnapavalley #napavalley #fairytale #winetasting #sustainablewine #cheers #winelovers #winetrip #magicmoments
🎞️: @mvino1
🎟️$15 wine tasting with the winemakers!? Join us at @klwines in San Francisco July 23rd & 24th tasting @spottswoodewinery, @dominusestatewinery, @chimneyrockwinery, @etudewines and many more from 4:00-6:00pm.
Pick up your tickets asap at the link in our bio!
⭐️ Steal this itinerary!
Cheers to Climate Smart Wines Month is back this July and we couldn’t be more excited!
We have built some truly fabulous and sustainable experiences which you can find on www.napagreen.org and this year we have included hotels as well!
Tag us in your posts when you visit our amazing Napa Green Certified wineries so we can share your Green adventures!
Team Green is thoroughly enjoying visiting a few of our Napa Green Certified wineries today! 🌱
Pictured here are the STUNNING new Sky Lofts at @rutherfordhillwinery. We strongly recommend a visit, it’s spectacular!